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DISCOVERY WAYPOINT — NORTH STAR OPPORTUNITY FRAMING
North-star framing sheet | 60–90 min | 4–12 people | Difficulty: Low
discoverywaypoint.com/techniques/north-star-opportunity-framing
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BEFORE YOU START
  Team / stream: _________________________________________
  Date: _______________  Facilitator: _____________________
  Quarter / period this covers: __________________________
  Sponsor present: Y / N

  Rule: One north-star metric per session.
  Multiple goals produce no focus. Pick one.

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STEP 1 — NORTH-STAR OUTCOME  [0–15 min]
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  The one metric that, if moved, signals we are creating real value:

  North-star metric: _____________________________________
  Current baseline: ______________________________________
  Target: ___________________  By: ______________________

  Why this metric, not another? __________________________
  _________________________________________________________

  Constraints for this period (budget, team, tech):
  _________________________________________________________

⚠ "Customer satisfaction" and "engagement" are not north-star metrics.
  A north-star metric measures user progress, not business activity.

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STEP 2 — USER PROGRESS MAPPING  [15–40 min]
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  For the north-star to move, what do users need to do differently?

  Current user behavior: _________________________________
  Target user behavior: __________________________________

  What stops users from making that progress today?
  1. _______________________________________________________
  2. _______________________________________________________
  3. _______________________________________________________
  4. _______________________________________________________

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STEP 3 — OPPORTUNITY AREAS  [40–70 min]
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  Frame opportunity areas as user progress gaps — not solutions.

  Format: "Users can't [progress] because [barrier]"
  ✓ "Users can't reorder confidently because they can't see delivery time"
  ✗ "Build a delivery tracker" — that's a solution

  Opportunity candidates:
  1. _______________________________________________________
  2. _______________________________________________________
  3. _______________________________________________________
  4. _______________________________________________________
  5. _______________________________________________________
  6. _______________________________________________________

  Vote: 2 dots each. Place on the opportunities most likely to
  move the north-star metric this quarter.

  Top opportunities:
  1. _________________________________ (votes: ___)
  2. _________________________________ (votes: ___)
  3. _________________________________ (votes: ___)

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STEP 4 — COMMIT DISCOVERY FOCUS  [70–90 min]
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  Opportunities we will focus discovery on this quarter:
  1. _______________________ | Owner: _________ | Evidence needed: _________
  2. _______________________ | Owner: _________ | Evidence needed: _________
  3. _______________________ | Owner: _________ | Evidence needed: _________

  Opportunities explicitly deprioritized (and why):
  ___________________________________________________________

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QUALITY CHECK
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  ☐ One north-star metric (not multiple goals)
  ☐ Opportunities framed as user progress gaps, not solutions
  ☐ Discovery focus is committed with named owners
  ☐ Deprioritized opportunities are recorded (not just forgotten)

Full facilitation guide: discoverywaypoint.com/techniques/north-star-opportunity-framing
Discovery Waypoint — discoverywaypoint.com